How did they do that ?

Apparently a US based Global Language Monitor has recently decided that Web 2.0 is the millionth word to enter the English Language !

To be accepted a word ust be used at least 25,000 times across national boundaries and outside specialisms.

999,999th word was Jai Ho! ( a Hindi phrase signifying joy used in the film Slumdog Millionaire )
1,000,001st word was Financial Tsunami ( sudden financial restructuring )

There are probably several others by now.

But I wonder what the 1st word was ?

Wikis that work

Companies are letting wikis loose among employees and customers, and reaping the benefits. In this article from Informationweek J.Nicholas Hoover tells how.

Marketing and social engagement

Came across this post about the crossroads between traditional marketing, digital marketing and social engagement: "each has it's own set of properties, there is some overlap and there are also distinct characteristics." Its a short post with a whizzy diagram.